It is hard to pick up a newspaper or watch television without reading or hearing about the social networking phenomena that is now reaching into the business community.
The question is whether it is worthwhile for small-business owners and advertisers to invest time, money and effort into the social media platforms on the Internet. It is a question that has yet to be answered succinctly, but many small business owners have decided not to wait it out, and rather to begin using these social tools to promote their businesses. At that point, another question arises. Which social media platform should be used? Internet users have more than 400 social media platforms to consider.
Wading through these options can be confusing for small business owners, and it may help them to use a tested social media advertising strategy. To that end, there are six essential platforms that, when combined, will escalate your social advertising campaign on search engines.
A targeted social media strategy incorporates not only social tools, but also your website and PPC campaigns in order to dominate the first page of search engine results. Essentially this formula will make you the only choice as far as the searcher and Google are concerned.
The first step is to set up a LinkedIn account for your business. Linked In is a popular business profile social media that ranks very well in search engines and allows you to send event updates to business associates. If you choose one main search phrase in your LinkedIn profile and use it frequently, it will boost your rankings in the search engines.
The next step is to set up a page for your business on Facebook using the same search phrase. It is possible to connect your blog to your Facebook page so that posts show on your wall. You can use Facebook to invite people to corporate events, send messages, and share photos and videos.
Another social community you will want to use is MySpace which also ranks very well in the search engines. Once again, use the same search phrase in your profile so that your MySpace ranks high in the search engines for that phrase.
The next step is to create a corporate YouTube account. You Tube is the main video-sharing platform where you can publish client video testimonials how to videos and any other type of link bait which will lure people back to your Web site. Once again, be sure to use the keyword search phrase in your video title and description.
As you may have already heard, every small business should have a corporate blog because search engines love blogs. They have plenty of content and are easy for the spiders to crawl and categorize online. Blogs usually contain a lot of educational information that attracts visitors and elicits trust in online shoppers. Once again, try to use the same search phrase in your blog titles and content, while still making it readable and useful.
Finally, set up a Twitter account. Twitter is a microbloging site that limits posts to 140 characters. Use the same keyword phrase in your Tweets. You can add a Twitter plugin which will update your Facebook wall with your tweets. Best of all, Twitter posts rank well in the search engines.
With the combination of these six social advertising platforms, your keyword phrase has a much better chance of dominating the first page of Google.
BlogTime is your information center for news in the call center industry and is brought to you by Time Communications. Time Communications specializes in creating opportunities to help provide meaningful customer service. With a 36 year history in the call center industry, our team of over 100 employees are committed to excellence in all of their daily endeavors.
About Us
Time Communications Inc.
Time Communications is a call center located in Minneapolis / St. Paul, Minnesota with additional offices in New York Mills and Brainerd, Minnesota. We have provided quality telecommunication services to large and small businesses since 1972. We have live agents on duty 24 hours per day, 7 days per week, 365 days a year. Our customer service representatives are responsive and professional in communicating with customers.
To be successful in today's competitive world you need to have the right combination of highly trained individuals, and the best equipment for them to use. At Time Communications we have both. Our skilled staff works closely with you, ensuring that we take advantage of all the technology at our disposal. We will provide you the most powerful communications system available.
It's a fact - people educated in Minnesota rank at the top in national testing. Your callers will hear the difference! Our clear, crisp enunciation gives us the edge in meeting your needs more professionally.
Time Communications is a call center located in Minneapolis / St. Paul, Minnesota with additional offices in New York Mills and Brainerd, Minnesota. We have provided quality telecommunication services to large and small businesses since 1972. We have live agents on duty 24 hours per day, 7 days per week, 365 days a year. Our customer service representatives are responsive and professional in communicating with customers.
To be successful in today's competitive world you need to have the right combination of highly trained individuals, and the best equipment for them to use. At Time Communications we have both. Our skilled staff works closely with you, ensuring that we take advantage of all the technology at our disposal. We will provide you the most powerful communications system available.
It's a fact - people educated in Minnesota rank at the top in national testing. Your callers will hear the difference! Our clear, crisp enunciation gives us the edge in meeting your needs more professionally.
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